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Place Category: Agri Enterprises

  • Profile

    Warrenton Super Chicken's marketing differentiator is; We Are Proudly Brine Free!!
    This casts into the equation the ongoing debate about the quality of the chicken we consume. This debate has gone way beyond the dinner table and now the chickens are coming home to roost. Consumer awareness has taken off and lobbying against “import dumping” is also part of the debate. Agreeably; good taste and quality are deserved by all and sundry.

    We are Proudly Brine Free!! Is a quality guarantee from Warrenton Super Chicken and
    that adds to embracing poultry food safety and food security. In being members of the South African Poultry Association (SAPA), flags the criticalness of strict adherence to ethical breeding whilst in respect of food security a great deal of generosity is extended to the needy.

    Warrenton Super Chicken is growing by leaps and bounds. For the consumers ease, when shopping for brine free chicken portions, Warrenton Super Chicken comes in own packaging bags. The eye-catching labelling is part of their overall processing hallmark that has cast them into the awards limelight. Testimony to this enterprise having successfully spread its wings is in permanently employing over forty (40) persons. See News Feature

    Warrenton Super Chicken bears highly visible signage on the edge of
    the N12 under seven kilometres en route to Warrenton from the city of Kimberley. A Kiosk packed with branded chicken bags and friendly staff, a guard-house with access control to the farmland with its broiler houses, offices and a high-end abattoir are some of the indicators of Warrenton Super Chicken's continued transition into being a market leader.

    Warrenton Super Chicken is South Africa's heartening land reform and agricultural enterprise development stor y for the Historically Disadvantage Individuals (HDIs) that government seeks to empower economically. Double victory; Warrenton Super Chicken is a female run enterprise. This seeks for one to echo the words of former United Nations secretary General Kofi Annan; “When women thrive, all of society benefits, and succeeding generations are given a better start in life.” His profound words, crystallises the Department's policy directives in relation to economic empowerment initiatives that are exclusively aimed at women.

    They may have endured many turbulent times but then the experience gained allowed for Warrenton Super Chicken to earn a feather in the cap in having successfully corporatized the enterprise. All that is awaited now is in attaining supply contracts for sustenance and for raking in good profits.

    • Produce and Market: Packaged chicken pieces in bags, film and tray – mixed portions and single portions; by-products - sausages, chicken feet and head, gizzards. Other value adding; chicken barbecue, patties etc. Selling is directly to the public from the kiosk.
    • Infrastructure: Top-notch abattoir, well-equipped broilers and other assets such as three-ton cooler trucks, bakkie and 55kw tractor.
    • Government spent: To date CASP and Ilema Letsema funding to the tune of R27 million+. Other Partners: Department of Land Reform and Rural Development's land acquisition through LRAD grant to the tune of R3,4 million with additional capital raised as a loan.

    Location

    Under 10km from Warrenton enroute to
    Kimberley on the edge of the N12.
    12 Doornfontein Farm, Warrenton, 8530
    WEBSITE:
    http://www.warrentonsuperchicken.co.za

    Contact

    Tel: +27 53 497 4421
    E-mail: warrentonsc@gmail.com

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